![The Godfather of the Jordan Brand': How Howard White found his calling as Michael Jordan's closest confidant — Andscape The Godfather of the Jordan Brand': How Howard White found his calling as Michael Jordan's closest confidant — Andscape](https://andscape.com/wp-content/uploads/2023/06/andscape_howard_white_feature-optimized.jpg?w=700)
The Godfather of the Jordan Brand': How Howard White found his calling as Michael Jordan's closest confidant — Andscape
![Nike marketing director Howard White appears at Michael Jordan's exclusive celebrity kickoff of the new Air Jordan XX2, held at the MGM Grand in Las Vegas on February 16, 2007. (UPI Photo/Roger Nike marketing director Howard White appears at Michael Jordan's exclusive celebrity kickoff of the new Air Jordan XX2, held at the MGM Grand in Las Vegas on February 16, 2007. (UPI Photo/Roger](https://l450v.alamy.com/450v/tycne3/nike-marketing-director-howard-white-appears-at-michael-jordans-exclusive-celebrity-kickoff-of-the-new-air-jordan-xx2-held-at-the-mgm-grand-in-las-vegas-on-february-16-2007-upi-photoroger-williams-tycne3.jpg)
Nike marketing director Howard White appears at Michael Jordan's exclusive celebrity kickoff of the new Air Jordan XX2, held at the MGM Grand in Las Vegas on February 16, 2007. (UPI Photo/Roger
![The Godfather of the Jordan Brand': How Howard White found his calling as Michael Jordan's closest confidant — Andscape The Godfather of the Jordan Brand': How Howard White found his calling as Michael Jordan's closest confidant — Andscape](https://andscape.com/wp-content/uploads/2023/04/HOWARDHS1.jpg?w=700)
The Godfather of the Jordan Brand': How Howard White found his calling as Michael Jordan's closest confidant — Andscape
![Watch Godfather of Jordan Brand Howard "H" White Breaks Down His Sneaker Journey | My Life in Sneakers | GQ Watch Godfather of Jordan Brand Howard "H" White Breaks Down His Sneaker Journey | My Life in Sneakers | GQ](https://dwgyu36up6iuz.cloudfront.net/heru80fdn/image/upload/c_fill,d_placeholder_gq.png,fl_progressive,g_face,h_1080,q_80,w_1920/v1686003144/gq_gq-my-life-in-sneakers-howard-white.jpg)
Watch Godfather of Jordan Brand Howard "H" White Breaks Down His Sneaker Journey | My Life in Sneakers | GQ
![Kecoughtan Athletics on X: "In-depth Jordan documentary "The Last Dance" features Kecoughtan graduate and Hampton native Howard "H" White in it's 5th episode last night. H explains how Nike was able to Kecoughtan Athletics on X: "In-depth Jordan documentary "The Last Dance" features Kecoughtan graduate and Hampton native Howard "H" White in it's 5th episode last night. H explains how Nike was able to](https://pbs.twimg.com/media/EXLSZiAWAAEXs0n.jpg:large)
Kecoughtan Athletics on X: "In-depth Jordan documentary "The Last Dance" features Kecoughtan graduate and Hampton native Howard "H" White in it's 5th episode last night. H explains how Nike was able to
![Testudo Times on X: "Before Howard White played an integral role in signing Michael Jordan to Nike, and later starting Jordan Brand, he was a Terp. #TheLastDance 🐢 https://t.co/xr6aRkzJhf" / X Testudo Times on X: "Before Howard White played an integral role in signing Michael Jordan to Nike, and later starting Jordan Brand, he was a Terp. #TheLastDance 🐢 https://t.co/xr6aRkzJhf" / X](https://pbs.twimg.com/media/EXIsf84WkAIgyri.jpg)
Testudo Times on X: "Before Howard White played an integral role in signing Michael Jordan to Nike, and later starting Jordan Brand, he was a Terp. #TheLastDance 🐢 https://t.co/xr6aRkzJhf" / X
![Jordan Brand presenteert een Air Jordan 2 design ter ere van basketballegende Howard “H” White . Nike NL Jordan Brand presenteert een Air Jordan 2 design ter ere van basketballegende Howard “H” White . Nike NL](https://static.nike.com/a/images/f_auto,cs_srgb/w_1536,c_limit/da073df5-0877-4fb5-a2ec-675171a1f29e/jordan-brand-presenteert-een-air-jordan-2-design-ter-ere-van-basketballegende-howard-%E2%80%9Ch%E2%80%9D-white.jpg)